In an attempt to help businesses recover from the hardships brought on by COVID-19, Facebook has launched a new platform called “Facebook Shops”. This new product is free to use, and allows Facebook users to build a virtual storefront right within Facebook. I dove right into Facebook Shops’ interface and procedures to see what creating […]

Consumerism has been completely changed by the introduction of our newest marketplace: the Internet. And while people have access to products and information that before were only word of mouth, they also have access to opinions and anything negative that your business may have produced, all at the touch of a button. And as a […]

Finished setting up your Google My Business account? Well, there’s no stopping there. Google has a great tool for local businesses! It’s called the Marketing Kit for Local Businesses, and it has a host of awesome things you can use to make your business thrive online and in your store. To start, simply input your […]