Advertising Intelligence is included in the Express 360* Dashboard and includes easy to understand metrics pulling Google Ads and Facebook into one view.
Advanced Reporting is included in the Pro 360* Dashboard and offers additional keyword and ad analysis, the ability to filter to specific date ranges and detailed reporting down to the individual campaign level.
|Features||Advertising Intelligence||Advanced Reporting|
|Bring Facebook Ads and Google Ads under one roof|
|Easy to use and understand|
|Delivers the most important metrics|
|Individual campaign details (Deeper analysis into campaigns)|
|Customize date range to discover trends|
|Campaign funnel & objective|
|Keyword and Ad analysis|