Local SEO Win Your Market

Local SEO (search engine optimization) is a form of local search marketing which should generate more visitors, more calls, and more revenue.

Ideally it works like this: An individual in your area searches for a product or service that your business provides – and they find you instead of a competitor!

We have a set of processes and an excellent team to help your business’ digital presence grow. 

Local SEO is Necessary for Businesses with a Physical Location OR that Serve a Set Geographical Area.

Benefits of Local SEO

We’re all in business to earn revenue and that’s exactly what local SEO and a mature digital presence will provide. 

Local SEO is less about competing with the big box stores, and more about beating your local competitors.  Every day, people are searching for your product/service – beat them with Searchalytics!

More Visitors

Local SEO can drive more visitors to your local shop by being present in the search results and easy to find.

More Calls

Local SEO can drive more phone calls from your website and your Google My Business listing. 

More Revenue

Local SEO is competitive! If you want to beat out local businesses for revenue, dominate them in search!

Relevance, Prominence, Proximity

When a search is performed with local intent, these are the main factors Google considers.

We Help Searchers Find You!

Basics of Local SEO

Billions of people search on Google every day, ~46% of those searches have local intent. 

Search for Local Business

When someone performs a search with local intent like “plumbers near me” or “best seafood in miami” or “best moving company near me” – there is money at stake! Searchalytics helps searchers find your business.

Get Found, Get Results

The higher your business ranks for searches that drive new business increases the probability for more visits, calls, and increased revenue. But it doesn’t happen by accident! Our keyword research is designed to maximize the reach by establishing a foundation for growth. 

Engagement Leads to Revenue

Imagine ranking 10th when someone searches “plumbers near me” on Google, resulting in ~1 lead per week. At 5th place on Google, it may be 15 leads per week and at 1st place, it may create 200 leads per week. 

More engagements – chats, phone calls, direction requests, reviews – create more revenue!

Factors of Local SEO Success

Our standard processes for local SEO success includes a formula that drives results over time, but can be altered depending on the industry. Overall, here are the main factors that drive local SEO success:

Reviews – The online reputation of a business is extremely important! Quality, quantity, and recency all factor into ranking well in Google and other search engines.

GMB Optimization – The quality of a Google My Business listing plays a major role in limiting or maximizing a business’ opportunity to rank locally for keywords that drive business.

Interactions – Showcasing the fact that a business is a living, breathing organization is important. Examples include earning new reviews, responding to reviews, responding to questions, and being timely in all responses.

Local Schema Markup – Schema markup is a part of technical SEO that is implemented on the code of the website and communicates key parts of the business to search engines like Google. 

Citations/Listing Builder – Maintaining a consistent business name, address, and phone number across all listings help Google’s confidence to rank the business for key terms. Examples of websites that lists businesses are Google, Yelp, Facebook, Angie’s List, and many more. This is all managed by Searchalytics and visible in the report.

Service Landing Pages – The specificity of provided services paired with relevance to searches that potentially drive business is foundational to local SEO success. 

Service Area Pages – The nature of how Google’s local pack works can limit the reach for service industries that travel beyond their physical location. Service area pages can be part of the solution paired with schema markup.

Blog Content – Answering questions can be executed with an FAQ page, but detailed answers are better solved with a blog post. The best blog content derived from keyword research provides more traffic and also leads visitors to convert into a customer.

searchalytics

More Leads, More Calls let's chat...

Local SEO provides great long-term growth! The timeline of results varies based on the industry competitiveness and location competitiveness.  Let’s get started!

our processes will work for you too!

Processes That Work!

Enjoy a few of our case studies built by the results of experience, an amazing team, and rock-solid processes.

From 25th to 1st for "Home Builders"

Growing in local SEO can take time, but it has huge benefits! This custom home builder client used to rank 25th in Google for the term “home builder” (when searched in their city) and now they rank 1st!

Client: “We’re definitely busier than ever. Probably a little too busy!”

How their Google ranking for this term looks over time:
Aug 2019: 15th
Dec 2019: 12th
Jan 2020: 10th
Sept 2020: 6th
Oct 2020: 3rd
Jan 2021: 1st

And there’s SO MUCH ROOM TO GROW in more revenue-driving terms.

240% Growth in Organic Traffic YoY​

Growing the business’ online presence directly drives new phone calls, website visits, and direction requests that are measured by Google My Business (GMB). 

For this client that offers window tint and ranks really well for all of the services they provide, the GMB results are evident. Not all results are reported by GMB. Over this span, they’ve received many more phone calls as a result of the 240% year-over-year growth of the organic traffic. 

Google My Business Activity

Plumbing Company with 209% YoY Organic Growth

For this local plumbing company, we manage their local SEO and digital advertising. With the 209% growth in organic growth year-over-year, we were able to drive more leads while also spending less money on digital advertising! 

NO CONTRACTS!

Select The Perfect Plan

Level 1 SEO

For mildly-competitive industries.
$ 500 Monthly
  • Keyword Research
  • Review Outreach (Email & Text)
  • Competitor Analysis
  • Citations/Listing Builder
  • Interaction Management
  • Reporting Dashboard
  • GMB Optimization
  • Meta Optimization
  • Local Schema Markup
  • Service Landing Pages
  • Service Area Landing Pages
  • Blog Content

Level 2 SEO

For moderately-competitive industries.
$ 800 Monthly
  • Keyword Research
  • Review Outreach (Email & Text)
  • Competitor Analysis
  • Citations/Listing Builder
  • Interaction Management
  • Reporting Dashboard
  • GMB Optimization
  • Meta Optimization
  • Local Schema Markup
  • Service Landing Pages
  • Service Area Landing Pages
  • Blog Content

Level 3 SEO

For highly-competitive industries.
$ 1200 Monthly
  • Keyword Research
  • Review Outreach (Email & Text)
  • Competitor Analysis
  • Citations/Listing Builder
  • Interaction Management
  • Reporting Dashboard
  • GMB Optimization
  • Meta Optimization
  • Local Schema Markup
  • Service Landing Pages
  • Service Area Landing Pages
  • Blog Content

...OR START SMALL

The DIY

Reporting dashboard w/ competitor analysis & self-managed tools.
$ 50 Monthly
  • Review Outreach Tool (Email & Text)
  • Citations/Listing Builder Tool
  • Interaction Manager
  • Reporting Dashboard

Local Pack Boost

We optimize the Google My Business to drive more business!
$ 250 Monthly
  • Review Outreach (Email & Text) Management
  • Citations/Listing Builder Management
  • Interactions Management - Images, Posts, Responses
  • Reporting Dashboard

GMB Optimization

Set the foundation for growth.
$ 500 One-Time
  • Keyword Research
  • Competitor Analysis
  • Citations/Listing Builder
  • Expertly-Set Up GMB

...and we've reached the end of the page Let's Chat!